game mechanics

Nadya Direkova SXSWi Talk on Game Mechanics and their Design Patterns.

Game mechanics are constructs of rules intended to produce an enjoyable game or gameplay. All games use mechanics; however, theories and styles differ as to their ultimate importance to the game. In general, the process and study of game design are efforts to come up with game mechanics that allow for people playing a game to have a fun and engaging experience.

Greengoose is a real-world game mechanics platform with wireless sensors that automatically measure things you actually do.

Interesting examples of companies using loyalty rewards and game mechanics.